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Terms of Service
Last updated: 9 July 2026
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- Introduction
- 1. Scope of services
- 2. Engagement models
- 3. Client obligations
- 4. Deliverables and reporting
- 5. No guarantee of rankings or traffic
- 6. Fees, invoicing, and late payment
- 7. Intellectual property
- 8. Confidentiality
- 9. Term, renewal, and termination
- 10. Warranties and disclaimers
- 11. Limitation of liability
- 12. Governing law and jurisdiction
- 13. Changes to these Terms
- 14. Contact
Introduction
These Terms of Service ("Terms") govern any engagement between seohard GmbH ("seohard," "we," "us") and the business client ("Client," "you") named in the applicable order form. These Terms are written for business-to-business (B2B) engagements; seohard does not offer its services to consumers.
1. Scope of services
seohard provides SEO services across some or all of: technical SEO, on-page and content SEO, local SEO, e-commerce SEO, international and multilingual SEO, and link building/digital PR, as specifically scoped in the applicable Engagement.
2. Engagement models
Retainer — an ongoing monthly engagement, billed in advance.
Project — a fixed-scope engagement with defined deliverables and milestones.
SEO Audit — a one-off, fixed-price engagement (from €900).
3. Client obligations
The Client agrees to provide timely access to relevant accounts, provide accurate information, review and respond to deliverables within a reasonable time, ensure its materials don't infringe third-party rights, and designate a primary point of contact.
4. Deliverables and reporting
Retainer engagements include periodic reporting. Project engagements are delivered against defined milestones. SEO Audit engagements are delivered as a written report with a prioritized action plan, typically within around 10 business days from full account access.
5. No guarantee of rankings or traffic
SEO results depend on factors outside seohard's control. seohard does not guarantee any specific search ranking, amount of organic traffic, conversion rate, or revenue outcome.
6. Fees, invoicing, and late payment
Fees are set out in the applicable order form, in euros, exclusive of statutory VAT. Retainers are invoiced monthly in advance. Invoices are payable within 14 days. Late payment carries statutory default interest under § 288 BGB.
7. Intellectual property
The Client retains all rights in its own pre-existing materials. Upon full payment, the Client owns the specific deliverables created for it. seohard retains ownership of its underlying methodology ("The Hard Way") and grants the Client a license to use it as embedded in deliverables.
8. Confidentiality
Each party keeps non-public information confidential. This obligation survives for 3 years after the Engagement ends.
9. Term, renewal, and termination
Retainer engagements may be terminated with 30 days' written notice, effective at the end of a calendar month. Project engagements end on final delivery and acceptance. SEO Audit engagements end on delivery of the report.
10. Warranties and disclaimers
seohard will perform the services with reasonable skill and care consistent with generally recognized SEO industry practice. The Client remains responsible for its website's platform, hosting, and third-party integrations.
11. Limitation of liability
seohard's total liability is limited to fees paid in the 3 months preceding the event giving rise to the claim. This limitation does not apply to death or personal injury, fraud, or intent/gross negligence.
12. Governing law and jurisdiction
These Terms are governed by the laws of Germany, excluding the CISG. The place of jurisdiction is Berlin, Germany.
13. Changes to these Terms
seohard may update these Terms. For active engagements, we will give at least 30 days' written notice of any material change.
14. Contact
Questions about these Terms: support@seohard.com.